Queensland’s Sunshine Coast is the most loved destination in the world.
The incredible accolade was announced by the Tourism Sentiment Index, which tracked the sentiment of travellers online across a staggering 1.8 billion conversation and content pieces to determine how people felt about destinations around the world.
The complete list of the world’s most loved destinations as outlined by the Tourism Sentiment Index can be viewed at: https://www.sentiment-index.com/most-loved
Visit Sunshine Coast CEO Matt Stoeckel said the announcement was incredible news given this survey is based on worldwide word-of-mouth sentiment.
“The Tourism Sentiment Index is a measure of a destination’s ability to generate positive word of mouth about its tourism offering, and our number one status reflects how well the Sunshine Coast is delivering on its visitor experience,” said Mr Stoeckel.
“It’s a huge endorsement of the Sunshine Coast as a premium tourist destination.
“With international borders set to open, the fact that the Sunshine Coast resonates so strongly overseas highlights the potential we have to regrow our visitor numbers.
“We have been using the last year to emphasise the Sunshine Coast’s nature-based experiences, along with our food, health and wellness assets, and this survey shows that our messages have really struck a chord with potential travellers.”
For more on the Sunshine Coast, go to visitsunshinecoast.com.