The Sunshine Coast is making a big impression on the small screen this year, with a number of high-profile series showcasing the region.
This week it was announced the upcoming series of MasterChef would feature the Sunshine Coast, shining the spotlight on our region’s produce.
From the comfort of their loungerooms viewers can lust over our region’s offerings such as Mooloolaba prawns straight off the trawler and discover what sets us apart as a food destination.
The announcement comes after the Sunshine Coast was featured recently in the ABC TV program Escape from the City, which shared the story of a Sydneysider relocating to the Sunshine Coast.
The episode followed her journey to Caloundra, where viewers were given an aerial view of the sparkling Pumicestone Passage, insider knowledge of Bulcock Street’s shopping scene and a run-down on local markets.
What better way to encourage tourists to live like a local?
Adding to our national coverage was this week’s episode of Instant Hotel, which showcased a stunning two-story penthouse in Buddina.
The Penthouse brought with it panoramic views of Point Cartwright, the Mooloolah River and the Sunshine Coast Hinterland, while perfectly portraying the beachside culture Buddina enjoys.
The show’s contestants were given a taste of the Sunshine Coast’s star attractions, with a trip to The Ginger Factory and stand-up paddle boarding on Mooloolah River.
Together these series provided nation-wide exposure of our region’s natural assets, star tourist attractions, beachside culture and innovative food scene.
Visit Sunshine Coast and partners such as Tourism and Events Queensland and Sunshine Coast Council have worked hard to attract TV shows to the Coast in recent years, and the latest MasterChef series will do more than just get mouths watering.
This series will act as a juicy entree to The Curated Plate – the Sunshine Coast’s own four-day food festival to be held in August this year.
As millions of viewers tune in they will be greeted with stunning visuals of the Sunshine Coast and our local food scene, reaffirming what will set The Curated Plate apart.
MasterChef has already proven its worth for the region with former contestant Matt Sinclair, a Sunshine Coast local, making his mark on our food scene.
Matt’s Sunshine Beach restaurant Sum Yung Guys has become a must-try for locals and tourists alike since it opened.
With food tourism ever-growing on the Sunshine Coast we look forward to sharing a taste of what we enjoy everyday with the rest of nation.
Luckily there’s plenty of Mooloolaba prawns to go around.